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Who we are

Two people.
Every skill you need.

Alur AI is a husband-and-wife team combining enterprise software engineering, real social media reach, and a decade of hands-on hospitality and commercial experience. We built this agency because we saw how much SMBs were paying for how little they were getting.

J

Jennifer

Co-Founder · Senior Software Engineer · Content Creator

Billions

in transactions, infrastructure she built

10M+

views and counting

Senior

software engineer

Jennifer built the systems that kept large companies running while everyone else slept. The kind of infrastructure where, if something goes wrong at 3am, important people in expensive suits start making phone calls. She built it well enough that those calls were rare. This is not something she mentions at parties, because she is an engineer, and engineers don't do that.

She also has tens of millions of social media views. Not from one lucky video the algorithm stumbled upon and then forgot about. From consistent, scheduled, actually-good content, produced with the same rigour she applied to enterprise infrastructure. She is not a person who advises on social strategy. She is a person with a real audience, built from scratch, who occasionally advises on social strategy.

The combination is, frankly, a little unreasonable.

Software ArchitectureInfrastructure EngineeringContent StrategyShort-form VideoPlatform Growth
J

John

Co-Founder · Hospitality Expert · Sales Professional

10+

years in hospitality & services

FTSE

100 commercial experience

5+

years consultative sales

John's first decade in hospitality was largely involuntary. You don't choose to grow up in a takeaway: you just find yourself learning, at fourteen, that if the fryer breaks on a Friday night the world ends, that every customer has a strong opinion about how their order should be done differently, and that the margins in this industry are approximately the width of a cigarette paper. He has been working in the sector in various forms ever since.

The FTSE 100 years added structure to the instinct. He became what the corporate world calls a consultative sales professional, which means he asks a lot of questions before saying anything, and when he does say something it tends to be accurate. He will not sell you something that doesn't fit. Not out of virtue particularly, more because selling the wrong thing to someone and then having to look them in the eye is deeply uncomfortable, and he has a good memory.

He finds problems interesting. This is, professionally, quite useful.

Hospitality OperationsFTSE 100 CommercialConsultative SalesSMB StrategyClient Advisory

Why it works

What our backgrounds
mean for your business.

Built to enterprise standards. Priced for your business.

Jennifer has built infrastructure for companies handling billions in transactions. Every site we produce is engineered to that standard, not because you need billion-dollar complexity, but because you deserve solid foundations.

Designed by someone who actually holds an audience.

Jennifer runs channels with tens of millions of views, so she knows exactly what makes people stop, read, and act. That judgment goes into every page we design, not a slide deck full of best practices.

We speak your customers' language.

A decade in front-line hospitality means we understand what your customers actually want, and what makes them leave. Not abstract web metrics. Real business outcomes that map to footfall, bookings, and repeat trade.

Recommendations you can trust.

A consultative sales background means the advice you get is honest. We ask the right questions before suggesting anything. The goal is the right fit for your business, not the most expensive package on our list.

The honest version

“We are a two-person team. You will always speak to the people doing the work, never an account manager who passes your brief to someone you've never met.”

That's the trade-off with a small agency. What you gain is direct access, genuine accountability, and two people who are invested in your results, because our reputation depends on them.

Start a conversation

Start your free build

What does your build look like?

Tell us what your website needs to do and we'll design it, free. Or book a call and talk it through. No pressure, no obligation, wherever you're based in the UK. And if you're near Manchester, we're happy to meet in person.

Book a 30-minute call

Or email us at hello@alur.ukOr call us on 07741 526953

UK-wide, with in-person meetings for Manchester-area clients

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